Welcome to Re:co 2023

Change is constantly afoot–geopolitically, climactically, technologically, and personally–and if we are able to influence the outcomes, it is beneficial to act proactively rather than reactively. Otto Scharmer’s change management method, known as Theory U, refers to two methods of learning as you iterate and prototype solutions to problems: by reflecting on the past or by sensing, and working with, “the emerging future.”

After last year’s program, which gave us a glimpse of the many possibilities that exist if we let go of a singular narrative of “coffee’s next wave” (whatever that may be!), this year’s program is built to help us sense the industry’s future, exploring what it means to progress within this new paradigm of multiplicity.